Barcelona Launch 22/23 Spotify Kit
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Barcelona Launch 22/23 Spotify Kit

The 2022/23 edition of the Barcelona home celebrates the La Liga giant’s power to make impactful organisational connections and partnerships. The latest primary outfit is the first release under the new sponsor, marking the beginning of the Spotify era in Barca jerseys. But flying under the radar is the long-standing connection of the club to…

Final Outing For This Season’s Kits
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Final Outing For This Season’s Kits

Both have officially released their 22/23 kits, but the Reds of Anfield and Los Blancos of Bernabeu contested the 2022 UCL finals with their current strips, ensuring a grand finale for their respective Nike and adidas outfits. Real, however, made the most out of it by winning the match and making this year’s home kit…

No Surprises! Messi Shirt Sales Led To Boost For PSG
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No Surprises! Messi Shirt Sales Led To Boost For PSG

It goes without saying that having one of the GOATs in your club brings commercial success one way or the other. That certainly is the case with PSG getting a massive revenue increase, with Lionel Messi accounting for majority of that welcome financial news for the club. His mere arrival pushed merchandising numbers up by…

All Red for Leipzig’s New DFB-Pokal Final Kit
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All Red for Leipzig’s New DFB-Pokal Final Kit

For the first time, Die Roten Bullen will have as their alternate outfit a bespoke red shirt, after several seasons of confining it to their third and fourth kits. While arguably supported by a strong commercial backing, much of RB Leipzig’s rise to the top of German football boil down to the team’s love for the…

BVB Relives its Connection to Youth
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BVB Relives its Connection to Youth

Wildschütz, the birthplace of Borussia Dortmund, not only encapsulates the club’s youthful founders from decades ago but also its undying commitment to developing young players and making stars out of them. Just think of Robert Lewandowski, Erling Haaland, Jadon Sancho, and Jude Bellingham. This is the spirit that the latest BVB home kit would carry…

Subtle Print Hides in New Real Madrid Release
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Subtle Print Hides in New Real Madrid Release

History. Tradition. Unforgettable moments. Real Madrid and adidas unveiled the club’s 2022/23 home shirt with these words that reference the Bernabeu side’s involvement in multiple eventful football stories. The kit continues to mix things up with its traditional look as the Spanish champions constantly adapt their outfit with modern designs. It is interesting to note…

adidas Bold And Progressive Juventus Launch
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adidas Bold And Progressive Juventus Launch

Juventus draws inspiration from its home in Allianz Stadium to give us a progressive adidas home shirt for the 2022/23 season. The Allianz witnessing countless magical football moments since Juve’s move from theStadio delle Alpi in 2011. The Bianconeri’s classic black and white stripes are reimagined with a new graphic included that adidas say is…

Bayern Debuts a Special ‘Serienmeister’ Badge
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Bayern Debuts a Special ‘Serienmeister’ Badge

A decade’s worth of consecutive league titles is a football achievement marked by consistent excellence, thus becoming worthy of a celebratory shirt. For this reason, Bayern debuted the Serienmeister Kit Badge along with the club’s 2022/23 home shirt in the penultimate match of the 2021/22 season. The shirt appropriately reflected the moment, with the Bundesliga…

New Spotify Sponsor Seen For Barcelona
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New Spotify Sponsor Seen For Barcelona

A first of its kind deal between a music streaming brand and a football club emerged as Spotify became the main sponsor of FC Barcelona starting in the 2022/23 season. A central concept of the partnership is the bridging of music and football, specifically the introduction of Spotify artists to the broad Barcelona community. With…